This Privacy Policy (“Policy”) applies to personal data collected, stored, disclosed and/or processed by My Little Kingdom and its related corporations and franchisees (individually and collectively, “My Little Kingdom”, “we”, “our” or “us”)
This Policy describes our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.
By providing your personal data to My Little Kingdom (whether through you or third parties who you have given consent to provide such personal data to My Little Kingdom), you agree and consent to the terms of this Policy. Please review this Policy carefully before providing us with any of your personal data.
a. References to “personal data” in this Policy refers to data, whether true or not, about an individual who can be identified from that data, or from that data and other information to which an organization has or is likely to have access. Common examples of personal data could include name, identification number and contact information.
b. The types of personal data collected by My Little Kingdom may be requested such as but not limited to the following, depending on your request:
Providing personal data belonging to others.
In certain circumstances, you may also provide the personal data of persons other than yourself (including your family members). If you do so, you are responsible for informing him / her of the purposes for which we require his/her personal data and warrant that you are validly acting on behalf of him / her to consent to our collection, use and disclosure of his / her personal data.
Accuracy and Completeness of personal data.
You must ensure that all personal data that you provide is true, accurate and complete and promptly inform us of any changes to the personal data.
Usage Data is collected automatically when using the Service.
Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.
We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.
Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.
If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.
My Little Kingdom may use Personal Data for the following purposes:
We may share Your personal information in the following situations:
My Little Kingdom will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
My Little Kingdom will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.
Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.
My Little Kingdom will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information. In addition, any data transferred outside of Singapore is processed only in accordance with the PDPA and any other applicable law.
Business Transactions
If My Little Kingdom is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.
Law enforcement
Under certain circumstances, My Little Kingdom may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).
Other legal requirements
My Little Kingdom may disclose Your Personal Data in the good faith belief that such action is necessary to:
Security of Your Personal Data
The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.
While absolute security cannot be guaranteed, we strive to use commercially acceptable means to protecting your personal data and are constantly reviewing our measures.
Withdrawal Consent
You are entitled to withdraw your consent at any time. If you wish to withdraw your consent, please send your request to the Data Protection Officer (refer to the contact details provided below).
Upon receipt of your written request to withdraw your consent, we may require reasonable time (depending on the complexity of the request and its impact on our relationship with you) for your request to be processed and for us to notify you of the consequences of us acceding to the same, including any legal consequences which may affect your rights and liabilities to us. In general, we shall seek to process your request within ten (10) business days of receiving it.
The Public may withdraw their consent for the collection, use and/or disclosure of their personal data by submitting their request to My Little Kingdom's DPO at yvonneyeo.mlk@gmail.com
We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:
Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.
We use both Session and Persistent Cookies for the purposes set out below:
Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
a. My Little Kingdom reserves the right to amend this Policy at any time and without prior notice to you. The latest version of this Policy is always available on our website. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
b. By continuing to use our services or purchasing products from us or by your continued engagement with us following the change or revision to this Policy, you will be deemed to have agreed to and accepted such amendments.
This Policy is governed by the laws of Singapore. You agree to submit to the exclusive jurisdiction of the Courts of Singapore in any dispute relating to this Policy.
If you have any questions about this Privacy Policy, You can contact us:
By email: yvonneyeo.mlk@gmail.com